{"id":15830,"date":"2018-09-21T05:24:48","date_gmt":"2018-09-21T05:24:48","guid":{"rendered":"http:\/\/qatar-news.org\/qatarnewsEn\/?p=15830"},"modified":"2018-09-21T05:24:48","modified_gmt":"2018-09-21T05:24:48","slug":"how-amazon-plans-to-battle-walmart-in-india","status":"publish","type":"post","link":"https:\/\/qatar-news.org\/qatarnewsEn\/?p=15830","title":{"rendered":"How Amazon plans to battle Walmart in India"},"content":{"rendered":"<div id=\"storytext\" readability=\"72.7733990148\">\n<div id=\"js-ie-storytop\" class=\"ie--storytop\">\n<div class=\"cnnplayer\" id=\"cnnplayer0\">\n<div class=\"cnnVidplayer\">\n<div class=\"summaryImg\" id=\"vid0\" href=\"http:\/\/rss.cnn.com\/video\/news\/2018\/09\/04\/amazon-is-worth-1-trillion-orig.cnnmoney\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i2.cdn.turner.com\/money\/dam\/assets\/180726142311-amazon-earnings-1024x576.jpg\" width=\"780\" height=\"439\" alt=\"Amazon is worth $1 trillion\" border=\"0\">\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2 class=\"speakable\">Walmart recently spent billions to get into online retail in India. Now Amazon is going offline<strong> <\/strong>in the hope of gaining millions of new customers in the vast market.<\/h2>\n<p class=\"speakable\"> The e-commerce giant is buying 49% of More, a popular Indian supermarket chain, according to multiple <a href=\"https:\/\/www.moneycontrol.com\/news\/business\/amazon-samara-capital-buy-aditya-birla-groups-retail-chain-more-for-rs-4200-crore-2966301.html\" target=\"_blank\">reports in local media<\/a>. The remaining 51% will be owned by Indian private equity firm Samara Capital. <\/p>\n<p class=\"speakable\"> More has over 540 supermarkets and hypermarkets across India. It is part of a bigger retail business that was <a href=\"https:\/\/www.bseindia.com\/xml-data\/corpfiling\/AttachLive\/21adf55e_4350_4ee3_91e7_186717faf2b6_151208.pdf\" target=\"_blank\">recently sold by Indian conglomerate Aditya Birla Group<\/a> to a company called Witzig. <\/p>\n<p> An Amazon spokesperson told CNN that Amazon and Samara have &#8220;agreed to co-invest&#8221; in Witzig but declined to comment on the size of Amazon&#8217;s investment or its stake. <\/p>\n<p> Witzig director Paurush Roy confirmed Samara Capital&#8217;s 51% stake and its acquisition of More, but did not comment on Amazon&#8217;s involvement. <\/p>\n<p> &#8220;We are confident that through More, we will be able to address customer needs for choicest of grocery and food items across the country,&#8221; Roy said. <\/p>\n<figure class=\"body_img body_img--780\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i2.cdn.turner.com\/money\/dam\/assets\/180920070958-02-amazon-india-restricted-780x439.jpg\" width=\"780\" height=\"439\" alt=\"02 amazon india RESTRICTED\" border=\"0\"><figcaption class=\"caption\">The deal will allow Amazon to expand its offline presence in India. <\/figcaption><\/figure>\n<p> Amazon <a href=\"https:\/\/www.bseindia.com\/xml-data\/corpfiling\/CorpAttachment\/\/2017\/9\/AF435183_092C_4FD3_ACA0_1A1B15E74618_185018.pdf\" target=\"_blank\">took a small stake<\/a> in an Indian fashion retailer \u2014 Shoppers Stop \u2014 last year, but the More investment is its first big foray into brick-and-mortar retail in the country. <\/p>\n<p> It&#8217;s a move that will intensify its <a href=\"http:\/\/money.cnn.com\/2018\/05\/11\/investing\/amazon-walmart-flipkart-india-what-next\/index.html\">battle with Walmart<\/a> for the country&#8217;s hundreds of millions of shoppers. <\/p>\n<p> Walmart<strong> <\/strong>took control of<strong> <\/strong>Flipkart \u2014 India&#8217;s biggest e-commerce company and Amazon&#8217;s chief rival in the country \u2014 in May, <a href=\"http:\/\/money.cnn.com\/2018\/05\/09\/investing\/walmart-flipkart-india-softbank\/index.html\">spending $16 billion<\/a> on a 77% stake. <\/p>\n<p> The Arkansas-based retailer had been trying to expand its footprint in India for years, but could only open a handful of wholesale distribution outlets<strong> <\/strong>because of laws restricting foreign investment in retail. <\/p>\n<p> Walmart&#8217;s purchase of Flipkart gives it direct access to an Indian e-commerce market that Morgan Stanley has estimated will be worth $200 billion by 2026. <\/p>\n<p> But most Indians, like many Americans, still prefer to buy groceries in person. Amazon&#8217;s purchase of US grocery giant Whole Foods last year was driven by a desire to bring <a href=\"https:\/\/money.cnn.com\/2018\/05\/17\/news\/companies\/amazon-prime-whole-foods-discount\/index.html\">offline shoppers into its online ecosystem<\/a>. It will be hoping More customers do that as well. <\/p>\n<p> <span class=\"cnnStorySource\"> CNNMoney (New Delhi) <\/span> <span class=\"cnnDateStamp\">First published September 20, 2018: 12:05 PM ET<\/span> <\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Walmart recently spent billions to get into online retail in India. Now Amazon is going offline in the hope of gaining millions of new customers in the vast market. The e-commerce giant is buying 49% of More, a popular Indian supermarket chain, according to multiple reports in local media. The remaining 51% will be owned&hellip;<\/p>\n","protected":false},"author":10,"featured_media":15831,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-15830","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-world_news"],"_links":{"self":[{"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=\/wp\/v2\/posts\/15830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15830"}],"version-history":[{"count":0,"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=\/wp\/v2\/posts\/15830\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=\/wp\/v2\/media\/15831"}],"wp:attachment":[{"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15830"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15830"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qatar-news.org\/qatarnewsEn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}